targeted advertising
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Is Digital Advertising Killing Human Experience?
Yes. And I say this as an advertiser.I understand advertising. I understand why it exists, how it funds free content and services, why brands want to reach people when they’re already engaged, and why every company is looking for another revenue stream. I actually like good advertising. I like a smart campaign, beautiful art direction,… Continue reading
ad fatigue, ad overload, advertising, advertising ethics, advertising industry, advertising trends, attention economy, authentic marketing, brand strategy, consumer behavior, consumer culture, consumer experience, customer engagement, customer experience, digital advertising, digital marketing, human experience, intrusive advertising, marketing, marketing strategy, marketing trends, media consumption, modern advertising, monetization, online advertising, retail apps, social media advertising, targeted advertising, technology and culture, user experience -
You Don’t Need “Something to Hide” to Care About Data Privacy
If you’ve ever said some extent of “I have nothing to hide, so I don’t care if companies or governments have my data,” I want you to really sit with that for a second. Not because you’re dumb. Not because you’re malicious. But because that belief didn’t come from careful thinking. It came from repetition.… Continue reading